NWES2019

Event Wellness

“The wellness trend began by offering healthier meal options but has now blossomed into an entire culture for events. As people’s personal values are developing and they become more mindful in their personal lives, their expectations for meetings and conferences are changing as well. Incorporating them into the event atmosphere is necessary to maintain a competitive edge over others trying to ride the wellness trend.”

— Event Manager Blog

Wellness is more than a trend.  It’s a lifestyle choice for many because it fuels success in our fast-paced and demanding industry. 

With that in mind, this year NWES will provide a wellness pavilion dedicated to supporting attendees’ optimum experience. Wellness today goes beyond lunch salads to aim for balance in diet, rest and play. And, it’s a concept the smartest event planners are adding to their events.  

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The NWES schedule this year makes room for attendees to refresh between sessions, network with new and old contacts, play games, solve puzzles or simply hydrate in a comfortable chair to absorb all the new ideas they’ve gained from education sessions and exhibits. You’ll learn from experience the value wellness elements can add to any event.

Mindfullness Lounge

Mental wellness moments give attendees a quiet space to slow down, reflect on what they’ve learned and plan their next moves.  This can be done with a dedicated area amid the bustle of an event, with special exercises aimed at mental well-being and with programming that shifts mental focus to create headspace for creativity to bloom. Attendees leave these sessions ready to be fully engaged in the event.

Interactive Activities

Team building games give attendees something to do while they grow trust with strangers and acquaintances. People connect in ways that foster productive collaboration, and that is the lasting value attendees seek from an event. The impact of a challenging puzzle solved as a group can transport attendees from contacts to colleagues. 

Enhance the Food Onsite

Never underestimate the power of food to enhance, even drive the success of an event. When the food is good the impression lasts.  The food at this year’s NWES Keynote breakfast will include the ‘traditional’ fare of pastries and sweets, and it will offer attractive options that truly nourish.  As fuel for success, healthy food is direct, and it starts attendees’ off with energy to enrich the rest of their day. It’s important to reinforce the well-being of attendees with dietary restrictions as well by offering a variety of foods that support their needs. This sends the message that you care about all those who attend your event. 

We all know wellness is a trend that has evolved into a multi-trillion dollar industry. In our community of corporate events this notion of healthy balance may seem difficult to achieve.  However, small and large changes can add up to create a space for the attendee to better absorb the volumes of information they’re accessing and to connect more effectively with those around them. 

These aspects of meetings are becoming more important as comprehensive wellness gains traction in the world of business success. Quiet space, nutritious food, community building, and unique programming can connect attendees more effectively and allow for wellness to be at the forefront of your events. 

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See the complete article at: https://www.eventmanagerblog.com/wellness-event-ideas

EventMB is the first resource online for event professionals around the world. Founded by Julius Solaris, international speaker, author and former social media consultant for global brands. EventMB has become the go-to online resource for Trends, Technology, Innovation and Education for the event industry. Thousands of event professionals from around the globe read EventMB daily.

10 Reasons to Exhibit at NWES

In November, NWES is providing two full days of new technologies, upcoming trends, powerful speakers and industry leading ideas all under one roof. Become an exhibitor today to be a part of the largest event industry trade show and gain access to thousands of trade professionals as they gear up for 2020. Here are 10 reasons why you cannot miss #NWES2019! 

1. Promote your product or service to an engaged audience.

Research suggests one face-to-face interaction has the impact of over 30 emails. Our expo floor this year will host event, marketing and business professionals eager to experience your brand.  

2. Meet 4,000+ corporate meeting and event planners.

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As an exhibitor or sponsor of NWES, you’ll  meet in person with countless event professionals throughout the week. Our attendees are your market, and they are all in one place at NWES. 

3. Advertise in our Butler Events 2020 Event Resource Guide.

We distribute more than 5,000 copies to event planners, businesses executive assistants, and their clients. Our event guides go to all registered NWES attendees. And, each exhibitor gets a comprehensive web listing on ButlerEvents.com. 

4. Showcase all your new services and event features.

NWES is the perfect opportunity to illustrate what your business is originating in 2020. It is a chance to highlight your business and generate direct ROI from new clients.

5. Meet face-to-face with event planners and develop new business opportunities.

In attendance at NWES this year are top planners from regional businesses including everything from boutique enterprises to medium sized corporations, Microsoft, Amazon and every group that uses events to reach their business goals. Leading professionals are more frequently returning to the power of personal relationships as a vital part of business success. We in the events community believe in the power of face to face interactions in concert with technology. 

6. Network with familiar faces and develop new leads for your business.

There is almost no opportunity as wide as a showroom floor to gather potential customers. They are ready and eager to learn innovative event techniques and develop new connections. You can be that exciting new connection when you come with your elevator pitch honed to engage attendees in the few seconds it takes them to walk past your exhibit. 

7. Engage with industry and other partners to illuminate your product or service.

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Personal interaction builds our professional tribes and grows our businesses. We at NWES work to create an environment where you not only meet event planners, but you also get to showcase your products and services to other exhibitors, your potential partners. 

8. Support the Northwest Event Community. 

The Northwest is a very special community of event and meeting planners. Come to NWES to get to know the creative forces, new and seasoned faces that make up this industry in our area. We think the group we attract will embrace all the resources available to them. If you miss the show they just might miss all you have to offer. 

 9. Two Days to Exhibit 

With two full days there is more time for our attendees to slow down and explore the entire showroom floor. This works for you as an  exhibitor to cultivate stronger leads from potential customers who may have rushed through a one-day show. 

10. Educational Experience

This year we have advanced our educational programming to include Julius Solaris, Founder and Editor of  EventMB.com. Julius is the keynote speaker at NWES who’ll headline the many other industry leaders at the show. With our advancement in education we enhance our exhibitors’ opportunities as well by ensuring the audience includes business leaders as well as event professionals.